Apple has a Siri problem. Compared to the digital assistant’s rivals in the voice space, Apple’s virtual pocket companion isn’t nearly as capable or as intuitive to use. But Apple could fix that. Whether or not it overhauls Siri in an upcoming “SiriOS” platform or it just implements new capabilities incrementally, Siri is in dire need of change. What kind of change? Continue reading to browse seven things Apple need to add to its digital assistant.
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