Apple has hired Chiara Cipriani, VP of Disney+ International, as a Director of Video Services, reports Bloomberg.
Chiara Cipriani started with Apple as a director of video services earlier this month in London, according to her LinkedIn bio, after about a decade at Disney. She previously was an executive working on the new Disney+ service and had managed DisneyLife, its international predecessor. Disney declined to comment. Apple didn’t respond to requests for comment.
Apple plans to launch its own streaming video service later this year. Called ‘Apple TV+’, the service was announced at a press event in March.
Apple TV+, Apple’s original video subscription service, will feature a brand new slate of programming from the world’s most celebrated creative artists, including Oprah Winfrey, Steven Spielberg, Jennifer Aniston, Reese Witherspoon, Octavia Spencer, J.J. Abrams, Jason Momoa, M. Night Shyamalan, Jon M. Chu and more. On the Apple TV app, subscribers will enjoy inspiring and authentic stories with emotional depth and compelling characters from all walks of life, ad-free and on demand.
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